How does it work?

Simply put: you will become a shareholder in Belgian cycling. You won't get a dividend, but you what you will get is an invitation to the General Meeting and a voucher to spend as you wish in the Lotto Soudal webshop, access to exclusive pictures and "behind the scenes" stories, the opportunity to meet Belgian racers, an invitation to the Captains of Cycling VIP village during the Tour of Flanders and other VIP invitations.

Tom Boonen When Paul asked me to become an ambassador for Captains of Cycling, I did not doubt for a second.
In slightly more technical terms: as a pacesetter of the race, you will become a member of a cooperative company. Together with many others, you get a voice in your favourite cycling team and, thanks to your investment, you support the future of Belgian cycling.

You can support the team at four different levels: silver, gold, platinum or diamond. There is an offer to match every budget, with various exclusive benefits for each membership type. This means that you can become a team-mate of one of our champions even with a relatively small investment.

Will Lotto remain the primary sponsor of the cycling sport?
For over 30 years already, the Belgian National Lottery has been playing a leading role in cycling.

It intends to continue to play that role resolutely and in full. The importance of fair play, equal opportunities to win, accessibility and sympathy: these values are reflected not only in the games of the Belgian National Lottery, but also among the players, the cycling fans and the sporting efforts of the cycling team.

Additionally, the unpredictability of chance makes sports (at all levels) and lottery games extremely attractive to players and supporters. With Lotto, the Belgian National Lottery expressly aims to take up a position at the front of the pack as the primary sponsor of the cycling project.

The Captains of Cycling welcomes players, supporters, fans and ambassadors who share the values of cycling and want to savour the sporting victories of a terrific team. Because the Belgian National Lottery unambiguously chooses to remain the primary sponsor of the cycling project with Lotto, the Captains of Cycling can be the full-fledged pacesetters of the race. Find all answers to your questions here.

The advantages of being a driving force behind cycling

With your investment you will shift Belgian cycling to next gear. And of course you get some exclusive advantages in return:

  • A shot at some unique cycling experiences A shot at some unique cycling experiences
  • Invitation to the Captains of Cycling VIP-Village during the Tour of Flanders Invitation to the Captains of Cycling VIP-Village during the Tour of Flanders
  • The opportunity to enjoy VIP experiences during domestic races The opportunity to enjoy VIP experiences during domestic races
  • A unique 'Captains of cycling'-box, including a coupon worth 25 euro for the webshop. A unique 'Captains of cycling'-box, including a coupon worth 25 euro for the webshop.

Convinced? Pick the formula that suits you best.

Are you determined to leave your mark on the course of Belgian cycling, just like Marc Sergeant and numerous others have? Sign up right now and discover all the advantages. Do not hesitate.
The total consideration of this offer is less than EUR 300.000. By subscribing, you pay the sum that matches your chosen formula. Aside from all other advantages, you will become a shareholder supporting your favorite cycling team.

silver

50
BENEFITS AS A SHAREHOLDER:
Invitation to the General Assembly
Entitled to vote at the General Meeting
Exclusive newsletter about the project and additional information on Belgian cycling
ADVANTAGES UPON REGISTRATION AS A SHAREHOLDER (ONE-OFF):
Free membership for the current calendar year
Official Associate of the Captains of Cycling CVBA certificate
MEMBERSHIP BENEFITS:
Access to the closed Facebook group with exclusive "behind the scenes" content
Captains of cycling member box, including a voucher worth 25 euro valid in the webshop
Invitation for 1 person to the Captains of Cycling VIP-Village during the Tour of Flanders
(VIP) Invitations to Belgian cycling events and the possibility of participating in exclusive competitions.

gold

250
BENEFITS AS A SHAREHOLDER:
Invitation to the General Assembly
Entitled to vote at the General Meeting
Exclusive newsletter about the project and additional information on Belgian cycling
ADVANTAGES UPON REGISTRATION AS A SHAREHOLDER (ONE-OFF):
Free membership for the current calendar year
Official Associate of the Captains of Cycling CVBA certificate
MEMBERSHIP BENEFITS:
Access to the closed Facebook group with exclusive "behind the scenes" content
'Captains of cycling'-box, including a coupon worth 25 euro for the webshop
Invitation for 2 persons to the Captains of Cycling VIP-Village during the Tour of Flanders
(VIP) Invitations to Belgian cycling events and the possibility of participating in exclusive competitions.

platinum

1000
BENEFITS AS A SHAREHOLDER:
Invitation to the General Assembly
Entitled to vote at the General Meeting
Exclusive newsletter about the project and additional information on Belgian cycling
ADVANTAGES UPON REGISTRATION AS A SHAREHOLDER (ONE-OFF):
Free membership for the current calendar year
Official Associate of the Captains of Cycling CVBA certificate
Guaranteed invitation for 2 persons to a unique cycling experience in Belgium
MEMBERSHIP BENEFITS:
Access to the closed Facebook group with exclusive "behind the scenes" content
'Captains of cycling'-box, including a coupon worth 25 euro for the webshop
Invitation for 2 persons to the Captains of Cycling VIP-Village during the Tour of Flanders
(VIP) Invitations to Belgian cycling events and the possibility of participating in exclusive competitions.

diamond

5000
BENEFITS AS A SHAREHOLDER:
Invitation to the General Assembly
Voting rights at the General Meeting
Exclusive newsletter about the project and additional information on Belgian cycling
ADVANTAGES UPON REGISTRATION AS A SHAREHOLDER (ONE-OFF):
Free membership for the current calendar year
Official Associate of the Captains of Cycling CVBA certificate
Guaranteed invitation for 2 persons to a unique cycling experience in Belgium
Free membership for 1 year for the Hors Catégorie business club
MEMBERSHIP BENEFITS:
Access to the closed Facebook group with exclusive "behind the scenes" content
'Captains of cycling'-box, including a coupon worth 25 euro for the webshop
Invitation for 2 persons to the Captains of Cycling VIP-Village during the Tour of Flanders
(VIP) Invitations to Belgian cycling events and the possibility of participating in exclusive competitions.

Lotto Soudal: a top team for all Belgians.

Lotto Soudal: a top team for all Belgians.

Lotto and cycling, it's a marriage that has held since 30 years. Criquelion, Museeuw, Vandenbroucke, Van Petegem, Gilbert, Van Avermaet: all of them drove for Lotto at one time or other.

With your support we can now start writing the next chapter in Belgian cycling. And who knows? Maybe you will give the next Belgian Tour-winner the decisive nudge towards victory.

All things cycling

Answers to the most frequently asked questions

Find the answers to a number of frequently asked questions here. Can't find the answer here? Don't hesitate to contact us.

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